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 As a producer, it is my consistent aim to produce the most engaging creative possible without breaking assigned budgets and deadlines . From strategy to creative concepting and through execution, collaboration and detail is key to making creative that works and utilizes the best platforms and technology for success.

As a leader, I pride myself on transparency and opportunity. I tailor my management and mentorship style based on the individual keeping my standards for success congruent.  

R/GA / Managing Director, Executive Production Director

JULY 2023 - PRESENT,  NEW YORK

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  • Oversee $20MM+ Verizon client  relationships and manage account growth, staffing, and client satisfaction

  • Provide overall account leadership, developing executive level relationships and overseeing all producers 

  • Manage account financial health, account P&L by negotiating statements of work, oversee financials across producers’ projects, ensuring work is delivered on budget and clients are invoiced correctly 

  • Lead, mentor, and manage a team of Producers who day to day tasks include general project management as well as financial management and team resourcing

  • Work with department leadership to staff teams correctly based on skills needed for specific workstreams

  • Develop and implement thought leadership, training materials, process improvements and innovative solutions and services for the department and the company

  • Curate smart and lean teams and processes to meet and exceed margin targets and client creative expectations​

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R/GA / Group Production Director

APRIL 2022 - JUNE 2023,  NEW YORK

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R/GA / Executive Producer

APRIL 2021 - APRIL 2022,  NEW YORK

 

David & Goliath / Executive Producer

JULY 2018 - MAY 2021,  LOS ANGELES

  • Oversee the Kia and Chicken of the Sea digital accounts and provide leadership and mentorship to team of producers while producing larger scale projects with tight deadlines

  • Produce live action shoots for branded content and OLV, manage post production, animated videos, social content (paid and organic), OLM banners (dynamic creative optimization, standard and rich), apps, full website builds and print deliverables

    • Extensive work with cost consultants

    • Deep knowledge of SAG and business affairs best practices

  • Lead projects from determining feasibility, bidding, scheduling, managing budgets, award, production and post production (if applicable) and delivery 

  • Work with media and other client partners to use consumer insights and data to ensure the most effective rollout for digital work

  • Create SOW and staffing documents for business development and current clients

  • Create and implement, amend and uphold process documents in order to maintain smooth progression through projects and day-to-day operations

 

David & Goliath / Senior Digital Producer

APRIL 2016 - JULY 2018,  LOS ANGELES

  • Oversee the Kia digital account and manage associate producers

  • Produce live action shoots, manage post production, animated videos, social content, OLM banners (dynamic, standard and rich), apps and full website builds

  • Lead projects from determining feasibility, bidding, scheduling, managing budgets, award, production and post production (if applicable) and delivery

  • Create, amend and uphold process documents in order to maintain smooth progression through projects and day-to-day operations 

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David & Goliath / Digital Producer

SEPTEMBER 2015 - APRIL 2016,  LOS ANGELES

  • Created, implemented and maintained the process for digital production project kick offs and server organization

  • Produced live action shoots, managed post production, animated videos, social content, OLM banners (dynamic, standard and rich), apps and full website builds

  • Led  projects from determining feasibility, bidding, scheduling, managing budgets, award, production and post production (if applicable) and delivery

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Team One / Interactive Producer

NOVEMBER  2014 - SEPTEMBER  2015,  LOS ANGELES

  • Produced content for Lexus.com and for media partnerships including the award-winning Lexus NX 1,000 to 1 campaign

  • Produced CG assets from CAD data for Lexus Dealer App

  • Lead producer for Ritz Carlton digital needs including banners and internal video productions

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Team One / Associate Interactive Producer

JUNE  2013 - NOVEMBER  2014,  LOS ANGELES

  • Assisted Senior Producer on live action shoots

  • Produced CG assets for Lexus Dealer App

  • Created process documentation and produced emails for Lexus mailing list

  • Produced banners for Ritz Carlton for US and International markets

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